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User Acquisition Team Lead – PC/Console Games – Barcelona

Location: Barcelona, Spain Salary: Negotiable

Job ID: #24947 Posted: 3 months ago

This vacancy may offer a work-from-home start until it’s safe to work in-house or relocate to the location.

Project: PC & Console Games


OPM is excited to be working with this leading digital and social games publisher, and one of the top innovators in its field.

The successful candidate will be a determined User Acquisition Team Lead who will build and operate a team to drive high quality users and revenue for their PC & Console games.

REQUIREMENTS:

  • Degree(s) in marketing or comparable professional experience.
  • Extensive experience managing performance marketing or UA campaigns for a PC/Console games, preferably on high achieving titles.
  • Track record in executing high budget ROI campaigns.
  • Strong data-oriented approach with outstanding Excel skills.
  • Strong communication and interpersonal skills

RESPONSIBILITIES:

  • Own large budgets to grow the business, incorporating actions with the global business plans.
  • Build the UA team and be the UA leader for games developed in studio branches.
  • Collaborate closely with game production teams on planned marketing actions.
  • Plan & operate advertising campaigns across performance growth channels.
  • Analyse campaigns and use precision optimisation to achieve goals.
  • Communicate regularly to studio & HQ management teams, the plans, status, challenges to meet objectives.
  • Plan high-level UA strategy for PC/Desktop and Console titles, overseeing execution and creating new ideas on how to further grow our UA activities for these titles.
  • Managing a team of UA Managers dedicated to the PC/Desktop and Console titles.
  • Manage, monitor, and optimise performance campaigns for PC/Desktop and Console titles.
  • Set up and refine internal tracking, attribution, and reporting, to measure the performance of PC/Desktop and Console campaigns.
  • Brief and monitor creative production for PC/Desktop and Console UA titles.
  • Follow the market trends and research competitors’ activities.
  • Ownership of budget.
  • Lead the experiments while testing ideas for performance marketing for Consoles.

DESIRED SKILLS (good to have):

  • Team management experience.
  • Deep passion for gaming and media.

BENEFITS:

  • 25 vacation days per year
  • Private medical health insurance
  • Free language courses

Interested in finding out more about the studio and project? Apply now or call directly today on +44 1206 214 427!

Tagged as: Console, Data Analyst, PC, User Acquisition

Tags: Console , Data Analyst , PC , User Acquisition Categories: Commercial

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Ben Oughton

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