Job ID: #40242
My client are a well established studio based here in the UK. They are looking for an experienced and passionate individual to lead their Community team – a team that gets players more involved in their favourite games, brings new players into the world and helps their development team make their games better.
Embedded within the Brand team and reporting directly to the Studio Marketing Director, the Head of Community Marketing is responsible for the management of the community team and is the vision holder for the global community strategy.
We are looking for someone who not only has excellent working knowledge of launching AAA games, but who is ideally also well-versed in the management of games as a live service. They would be required to effectively lead the team of Content Producers and Social Media managers and have a proven track record of delivering outstanding user acquisition campaigns, within a live service gaming or similar environment. They will run and fine tune those teams with the help of senior members around them; delivering world-class community campaigns.
As Head of Community Marketing, alongside the day-to-day management of a high-performing and fast-moving team, you’ll be expected to mentor and develop your team as well as represent your department at a senior level within the studio. Taking ownership of training, budgets and ensuring your team has the resources to perform to a demanding triple-A standard.
Strategically, you’ll be responsible for driving your team to grow and refine our communications methods and channels in line with our wider brand strategy. You’ll explore and research new avenues, test approaches and develop and execute on short and medium-term plans that increase the size and value of our community.
At a per-title level, you’ll work directly with the Brand Managers on each game, feeding directly into our global marketing strategy for each release with a Community Plan that you’ve devised in collaboration with your team.
You’ll then be comfortable and driven in delivering that plan to time and budget, constantly spotting opportunities for improvement and taking tough decisions and formulating effective solutions to keep our roadmap on track.
Knowledge, Skill and Experience
What they can offer you;
Categories: Commercial , Community Management
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