Sorry! This job has been filled, so can no longer accept applications.

Head of Campaigns – Independent Games Developer/Publisher – North, UK

Location: Nottingham , United Kingdom Salary: Negotiable

Job ID: #24355 Posted: 1 year ago

This vacancy may offer a work-from-home start until it is safe to work in-house or relocate to the location.

Project: Multi-platform Games


OPM are working with a well-established UK developer steeped in history, awards, and success. They have developed and published various games, across multiple platforms and are seeking a Head of Campaigns to play a key role in future business growth strategy.

The successful candidate will work closely with the Head of Promotions & Lifecycle, the Head of Publishing/CCO, their network of external partners and the internal studio teams. You will plan, build, and produce world-class marketing activities, ensuring that their games resonate with players worldwide and are a commercial success.

REQUIREMENTS:

  • Extensive professional marketing experience in the games or related industry
  • Passionate about gaming and the games industry
  • Demonstrable experience of creating, developing and inspiring teams of marketing professionals
  • Comprehensive experience and knowledge of marketing, including product positioning, market research, consumer promotions, online innovation, and creative development
  • Deep knowledge and experience working in direct-to-consumer digital businesses
  • Great mentor-ship skills and keen to help team members in their professional development
  • Outstanding communication skills across all levels and the ability to represent the consumer throughout the product development and go-to-market process.

RESPONSIBILITIES:

  • Alongside senior management, formulate and implement the strategy and goals of the marketing division, to accomplish the company’s goals.
  • Be the source of constant improvement, innovation, motivation and learning for marketing campaigns
  • Be the strategic and inspirational force behind their marketing campaigns, helping guide the other key members of staff in strategic planning and winning go-to-market activities
  • Collaborate with the Brand and Analysis teams, monitor market trends and competitor movements to inform their marketing approach whilst ensuring that the company remains at the leading edge of innovation in its creativity and thinking
  • Lead research into consumer markets to pinpoint opportunities and key issues for the market, providing actionable insights and support effective marketing strategies.
  • Establish marketing plans via Head of Brand that create demand and drive optimal revenues.
  • Create and maintain first class 1st party platform holder relationships, ensuring regular communication of plans to maximise marketing support.
  • Collaborate with the Head of Promotions & Lifecycle to execute evaluation and analytics for marketing campaigns as part of the post-mortem process, offering key learnings that can be applied to future campaigns.
  • Overall responsibility for the marketing campaigns budget, ensuring allocation of investment against growth opportunities is optimised.
  • With the Head of Promotions & Lifecycle, accountability for the overall success of the company’s global marketing campaigns and their creative excellence.
  • Play a key part in the greenlight team, giving consumer insights to their product acquisition process.
  • Create opportunities with partners to maximise co-marketing efforts.
  • Attend consumer and media events within the UK or overseas as necessary, being an ambassador for the company and their partners.
  • Travel as needed, including internationally.
  • Additional duties, as necessary.

Interested in finding out more about the studio and project? Apply now or call directly today on +44 1206 214 427!

Tagged as: Brand Manager, Head of Marketing, Marketing Manager

Tags: Brand Manager , Head of Marketing , Marketing Manager Categories: Commercial , Marketing

mm

Ben Oughton

See Ben's jobs

OPM’s Favourite Esports Moments – #WorldEsportsDay

Saturday 23rd October 2021 marks the second World Esports Day from The British Esports Association aiming to promote the global…

Read more

Develop Brighton 2021

OPM are heading back to Develop:Brighton this year to attend the conference and awards! Nearly half the team are making…

Read more

We’re going to EGX 2021!

EGX makes it’s long awaited return and kicks off on Thursday at ExCeL London. Running from the 7th to the…

Read more

Copyright © 2021 OPMjobs Ltd. 408 Wellington House, 90-92 Butt Rd, Colchester, CO3 3DA, United Kingdom