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Director of Marketing and Media – Marketing/Creative Strategy in Games

Location: Berlin,Germany Salary: Negotiable

Job ID: #32234 Posted: 4 months ago

Ad2games

My client is a full-service integrated marketing and advertising agency working with some of the top video game publishers in the industry. They provide marketing solutions from brand to performance, including design, digital marketing, events, influencer marketing and more. Their results-driven approach means that they focus on solving problems and creating value for their partners, instead of selling products.

As the Director of Marketing, you will be developing marketing strategies for the world’s top gaming companies. You will help construct and oversee the execution of go-to-market campaigns for mobile, PC and console games. This role requires an extensive understanding of both traditional and digital marketing. If you love gaming and crafting messages that reach millions of people, this is the job for you.

Your role

  • Manage the team– Grow a team of marketing and creative professionals, and develop their expertise by providing them with guidance, tools and training
  • Drive the business– Partner with Business Development to identify potential clients, win pitches and provide strategic direction for game campaigns
  • Stay current – Keep on top of advertising technologies and trends, understand the competitive landscape, spot and follow key trends, use insights to contribute to new campaign direction
  • Conduct the marketing orchestra– Lead efforts in creative development, media strategy, influencer marketing, PR, content marketing, events, social media, OOH and CTV to develop unforgettable marketing narratives across platforms
  • Drive collaboration– Bring people together from many different teams and backgrounds to deliver a unified vision and execute a plan

Requirements;

  • 4+ years of product marketing, product management in gaming
  • Previous involvement with AAA games
  • Strong leader who can inspire people to action, and facilitate cooperation across teams
  • Self-motivated, quick learner who thrives in a fast-paced environment and is always one step ahead
  • Excellent communication skills in English
  • Readiness to travel between offices around the world (including the US and China), client visits and to some major industry events
  • BONUS: Previous experience with GaaS, mobile games or advertising firms.

What they can offer you;

  • The chance to work in a creative and vibrant environment
  • Working with some top developers/publishers in the industry
  • Relocation assistance
  • Free German classes
  • Training budget
  • Relaxed company culture

And more!

Tagged as: Marketing

Tags: Marketing Categories: Commercial , Marketing

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Helen Bloomfield

Recruitment Consultant

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